Leveraging Social Review Sites for Plumbers and Drain Cleaners

Posted by Venay Sehgal Bhatia on Apr 5, 2018 3:46:24 PM

Look back at the last time you needed a new service provider, whether it was a new barber, landscaper or handyman. Did you blindly pick the first option you found? Or did you rely on your friends and family for a referral, and do further research to see whether they’d fit your needs? Now, think back to the last time your purchased something online. Did the yellow star rating beneath the product name influence your purchase?

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Topics: Business Series, The Drain Business, Marketing

Six Steps to Social Media Success for Plumbers and Drain Cleaners

Posted by Venay Sehgal Bhatia on Mar 26, 2018 7:30:00 AM

If a homeowner’s drain was clogged in 1998, she’d open the phonebook and choose a plumber based on a friend’s recommendation or a print ad in the yellow pages. Today, life isn’t so simple. That same homeowner logs onto Facebook to ask for referrals, clicking through as many websites and profiles as it takes to find the provider that best meets her needs. If you want her business, you need to meet her where she is—online, on social media.

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Topics: Business Series, The Drain Business

The Drain Business: Recruitment and Retention

Posted by Venay Sehgal Bhatia on Jan 30, 2018 11:53:30 AM

Growing a drain cleaning or plumbing business comes with many challenges. Finding new clients is only half the battle — creating a team to service those new clients presents several different obstacles. Many businesses in the plumbing industry start as a one-man shop — someone who is great at what they do and services an area where they’ve made a name for themselves. When it comes time to grow though, those owners have to go through hoops to find employees who have the perfect balance of on-the-job expertise and customer service skills. Where does a business owner find these superstar employees? And what can a business owner do to keep them?

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Topics: Resources, Business Series, The Drain Business

About MyTana

MyTana is a full-service manufacturer of drain cleaning and inspection equipment, including cable machines, drain jetters and plumber cameras. The company also offers cables, blades, nozzles and other accessories for plumbers and drain cleaners. By selling direct, MyTana is able to maintain competitive pricing while offering a high level of personalized service and support. MyTana equipment is factory-direct and American made.

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